A Landing page that Sparks Joy

Dropout.tv contacted me about redesigning their landing page for Dimension 20, a roleplaying show that often has a table of comedians and personalities playing Dnd or other tabletop games. The goal initially was to design something that was fun and narratively driven. A site that was easy for casual people to visit, but had easter eggs and lore for the hardcore fans.

The Wireframes

Here the approach was simple, an escalating series of ideas that started with more traditional website builds, going more and more towards a full narrative experience. Dropout being a company comprised of fun and joyful risk takers, chose the most narrative driven and experimental options.